Corporate sponsorship and marketing consulting group Boss Global Media and its racing division Boss Racing has signed a partnership deal with former McDonalds CEO and NASCAR Team Rensi Motorsport owner and CEO Edward H. Rensi to raise money for NASCAR Sprint & Nationwide teams. BGM executives say they understand their partners’ reasons for being involved in motorsports, and have the business and marketing expertise to capitalize on them. They believe the partnership will be a dynamic, joint endeavor in securing funding for the 2013 NASCAR season. “Boss Global is committed to working with Ed Rensi,” says BGM VP for Business Development Hayden Trepeck. “Boss has been in the motorsport sponsorship business since our inception. We know the owners. We know the sponsors. We can make this happen.”
Ed Rensi knows what it takes to operate a successful franchise. Under his leadership McDonalds’ restaurants and revenue doubled. Rensi has recently opened Tom & Eddie’s, a growing chain of gourmet burger restaurants. Along with running successful food franchises and a NASCAR team, Rensi has also worked with many charities, including as CEO of McDonalds co-founding the Ronald McDonald House, working with the American National Red Cross and the League Against Child Abuse.
Boss Global Media PR
- Dover Weekend Schedule - April 21, 2024
- Kaulig Racing Race Recap | Ag-Pro 300 - April 20, 2024
- Odd Tony Stewart Talladega Post Race Q&A - May 7, 2012