Jimmy John’s Gourmet Sandwiches Announced As Event Title Sponsor for NASCAR Nationwide Series Race at Chicagoland

Chicagoland Speedway today announced Jimmy John’s Gourmet Sandwiches as the title sponsor of its NASCAR Nationwide Series Race on Saturday, Sept. 13. The Jimmy John’s Freaky Fast 300 Powered by Coca-Cola will serve as the precursor for the first race in the Chase for the NASCAR Sprint Cup at Chicagoland Speedway on Sunday, Sept. 14.

The Champaign, Ill., based sandwich company, which will also sponsor Kevin Harvick for 12 races in the Sprint Cup Series, has made a visible commitment to the NASCAR Industry.

“NASCAR is Freaky Fast, just like Jimmy John’s” said Jimmy John Liautaud, CEO and founder of Jimmy John’s.  “Having Chicagoland Speedway in our own backyard just makes perfect sense for this partnership. We are stoked to sponsor the Jimmy John’s Freaky Fast 300 powered by Coca-Cola at Chicagoland Speedway.”

Advance Tickets for Jimmy John’s Freaky Fast 300 Powered by Coca-Cola start at just $40 with kids 12 and under receiving $25 off adult ticket prices in each section. 

“We are thrilled to welcome one of Illinois’s own as an entitlement partner”, said Scott Paddock, president of Chicagoland Speedway.  “Jimmy John’s has enjoyed tremendous success through their introductory involvement with NASCAR, and we look forward to helping them drive their business during the triple-header weekend that coincides with the first race in the Chase.  The Jimmy John’s Freaky Fast 300 Powered by Coca-Cola will showcase the same speed and quality results that their brand has become known and admired for.”        

Founded in Charleston, Ill., and based in Champaign, Ill., Jimmy John’s has over 1,800 locations. What makes Jimmy John’s different from the rest is that it’s honest, it’s good, it’s fast, at a decent price! Jimmy John’s definition of fresh is worlds apart from everyone else’s. Bread is baked in-house every day and served fresh. Meat and veggies are sliced fresh in-house every day. The turkey is real turkey, the roast beef is real roast beef – no additives, no vegetable-based fillers, no fake stuff. Nothing is delivered pre-sliced. Real Hellmann’s mayo, real Grey Poupon, real olive oil and red wine vinegar – it’s the best of the best.

The Chase for the NASCAR Sprint Cup weekend at Chicagoland Speedway, Sept. 12-14, will begin with the NASCAR Camping World Truck Series under the lights on Friday night. On Saturday, Sept. 13, the Jimmy John’s Freaky Fast 300 Powered by Coca-Cola NASCAR Nationwide Series will hit the track as the precursor to Sunday’s NASCAR Sprint Cup Series showdown, the first race in the Chase for the NASCAR Sprint Cup. July’s NASCAR weekend features a rare-off weekend for the Sprint Cup Series, with the Nationwide Series taking center stage in the world of motorsports at Chicagoland Speedway.

The complete 2014 NASCAR schedule at Chicagoland Speedway is as follows:

Date                             Event

Saturday, July 19          NASCAR Nationwide Series & ARCA Racing Series

Chase for the NASCAR Sprint Cup

Friday, Sept. 12            NASCAR Camping World Truck Series

Saturday, Sept. 13        Jimmy John’s Freaky Fast 300 Powered by Coca-Cola

Sunday, Sept. 14          NASCAR Sprint Cup Series

CLS PR