ADDING MULTIMEDIA RockTape™ Enters NASCAR, Sponsors Female Pit Crew Member, Christmas Abbott

Friday, Feb 22 1975

RockTape™, the world’s strongest brand of kinesiology tape, propels athletes towards achieving their best by helping them overcome injury and increasing performance. For the first time in the history of NASCAR, a pit crew athlete is bringing sponsorship to the team with lead sponsor, RockTape.

“The hazards and risk of injury in any sport will always be there”

Worn by athletes around the world, RockTape helps NASCAR pit crew member and CrossFit champion, Christmas Abbott, power through the intense physical demands of being on the racetrack.

“The hazards and risk of injury in any sport will always be there,” says Christmas. “You can wear an injury like a badge of honor but if the healing process lingers, it can be a sore reminder of what you can’t do. RockTape gets me back to what I enjoy doing sooner than later.”

Applied directly to the skin, RockTape improves circulation to the injured area, expediting the healing process and in some cases can result in immediate mobility. RockTape also decreases tissue swelling associated with edema, allowing muscles to feel refreshed and invigorated. With RockTape, athletes can go stronger, longer.

“Congratulations to Christmas on this amazing accomplishment. She is an incredible athlete and inspiration to many, says RockTape CEO Greg van den dries. “We are honored that we can support her during this history-making event.”

RockTape supplies Christmas with RockTape and Rock Sauce™, a powerful pain relieving lotion. Combined or used separately, any athlete or sports enthusiast can benefit from the increased stamina, pain relief and endurance.

Be sure to watch Christmas Abbott in action this Friday February 22nd at 8pm live on Speed Channel. Follow Christmas on Twitter for updates @christmasabbott and join the conversation on Facebook.

For more information visit www.rocktape.com; follow us on Facebook and Twitter: @RockTape.

RockTape PR

Speedway Digest Staff

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