Today, Igloo and NASCAR® announced the debut of five NASCAR-branded Playmate coolers. Featuring custom artwork inspired by drivers, cars and Daytona International Speedway — launching with the DAYTONA 500 and the start of the 2021 season — this special-edition Playmate series licensed by NASCAR is available on February 14 at igloocoolers.com/nascar.
“Teaming up with NASCAR has been the ride of a lifetime,” said Brian Garofalow, Chief Marketing Officer at Igloo. “Seeing thousands of our coolers used at tailgating events of every race tells us our fans are NASCAR fans, which makes it so exciting to give them a product they will love! With a variety of NASCAR-centric designs, we know these Playmates will get off to a fast start, especially with the much-anticipated DAYTONA 500.”