The Beef Jerky Outlet is proud to announce our sponsorship in the 20th anniversary of the Kyle Petty Charity Ride, which benefits Victory Junction. More than 175 motorcyclists will be riding over 2,800 miles in eight days from the west coast to east coast, starting in Carlsbad, California, and ending in Daytona Beach, Florida. This is the first time the ride has traveled completely ocean to ocean. The Beef Jerky Outlet will be providing riders with bags of jerky as a snack to fuel their ride.
Victory Junction is a year-long camp for kids ages six to 16 with chronic or life-threatening illnesses. Their mission is to provide life changing camping experiences that are exciting, fun and empowering, in a safe and medically-sound environment. It takes $2,500 per child to attend camp for a week. Over 19,000 campers have attended the camp for free through the generous support of corporations, organizations and individuals.
Over the years, the ride has visited 48 out of the 50 states, logging more than 10.7 million cumulative motorcycle miles. The ride has donated $15 million to Victory Junction, and other charities that support chronically ill children.
Paul Lyons, Beef Jerky Outlet COO, is thrilled to sponsor the Charity Ride. “The Charity Ride is a unique event supporting a great cause. We are also pleased to resume our relationship with Kyle. He visited us a few years back on a NASCAR weekend at the Beef Jerky Outlet in Dundee, Michigan,” said Lyons. The Dundee Beef Jerky Outlet is located just west of US-23 on M-50 the main route to the MIS Michigan International Speedway.
Beef Jerky Outlet stores feature the world’s largest selection of beef, turkey and wild game jerky available under one roof. Walking into a Beef Jerky Outlet store, customers will be surprised by the wide selection of flavors. The bulk jerky is set out in authentic covered barrels for sale by the pound.
The authentic atmosphere of the stores is in line with the marketing philosophy of the franchise to keep it simple. This uncomplicated approach makes a Beef Jerky Outlet store easy to operate for the owner and a pleasure to shop for the customer.
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