Autotrader enters its fifth season with Team Penske as a primary racing sponsor for four Monster Energy NASCAR Cup Series races during the 2018 season. The Autotrader brand will be featured on both the No. 2 and No. 22 Ford Fusion cars driven by Brad Keselowski and Joey Logano, respectively.
Keselowski will drive the Autotrader No. 2 Ford Fusion at Atlanta Motor Speedway on Feb. 25, going for back-to-back wins at the track. Keselowski will also race the Autotrader Ford Fusion on Sept. 16 at Las Vegas Motor Speedway, while Logano will have the familiar Autotrader orange No. 22 design on Apr. 15 event at Bristol Motor Speedway and the Autotrader/Shell-Pennzoil co-branded car on Apr. 29 at Talladega Superspeedway. Autotrader will continue to be an associate sponsor on both cars for the full MENCS season.
"Our longstanding relationship with Team Penske allows us to engage with millions of racing fans and educate them on the tools Autotrader offers to make the car buying process easier and faster," said Jessica Stafford, senior vice president and general manager of Autotrader. "The 38-week season is a highly targeted way to reach the most loyal and brand-conscious consumers out there."
Autotrader makes it easier than ever for consumers to find the right car and the right deal. Plus, the convenient Autotrader Save Car tool keeps an eye on a car that a shopper has saved and will send email or text alerts with important details like if the price has dropped, if there are new incentives offered like cash back rebates, 0% financing and more, providing immediate notification if the deal has gotten even better.
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