Chris Buescher’s No. 37 Chevrolet SS will display Liberty Tax Service for a one-race primary sponsorship during the New Hampshire 301 at New Hampshire Motor Speedway on Sunday, July 16.
“JTG Daugherty Racing has partnered with top-notch companies for decades and carefully nurtured those relationships over the years,” Buescher said. "Now, we welcome Liberty Tax Service to the team. We’re proud to have them on board at New Hampshire and look forward to growing this partnership for years to come.”
Liberty Tax Service (NASDAQ: TAX) is a leading tax preparation franchise with more than 4,000 offices in the United States and Canada. Liberty Tax Service CEO John Hewitt sees value in utilizing NASCAR’s platform to continue growth.
“We are very excited about partnering with JTG Daugherty Racing,” said Hewitt. “The race sponsorship is a perfect opportunity to connect our brand and products to racing fans and our customers who demonstrate passion for this sport.”
JTG Daugherty Racing team owner Tad Geschickter could not agree more.
“NASCAR is the best sport around for creating engagement between a brand and consumers,” JTG Daugherty Racing Team Owner Tad Geschickter said. “We look forward to helping Liberty Tax Service and their franchise owners turn the team sponsorship into a strong and lasting business growth platform.”
Live coverage of the New Hampshire 301 and the No. 37 Liberty Tax Service Chevrolet begins on Sunday, July 16th at 3 PM ET live on NBCSN, PRN and SIRIUSXM.
JTG Racing PR