Fifth Third Bank’s “What Drives You?” Contest Will Take One Small Business to the Races

Fifth Third Bank (NASDAQ: FITB) launched a contest this week offering small business owners a chance to have their company’s logo featured on NASCAR driver Ricky Stenhouse Jr.’s No. 17 Fifth Third Ford.

The Fifth Third Bank “What Drives You” Small Business Contest kicks off today and runs through May 7. The Bank hopes customers and owners nominate small businesses for the way they rev up the communities they serve, never slow down and never stop pushing toward the finish line.

One lucky business will be selected to have its company logo featured on the No. 17 Fifth Third Ford during the Coke Zero 400 Powered By Coca-Cola. Held at Daytona International Speedway on July 1, the race is one of NASCAR’s most anticipated events of the year.

“We understand the unwavering energy and endless hours that keep a small business running,” said Kala Gibson, head of Business Banking for Fifth Third Bank. “At Fifth Third, we salute this hard work to turn a dream into reality. We’re excited to gain exposure for one small business to the millions of fans in attendance and watching the race from home.”

The winner and a guest will also receive a VIP experience to the race to see their logo fly around the track. This includes airfare, hotel accommodations, pit box seating and a chance to meet Ricky Stenhouse Jr.

Companies with less than 100 employees in the Bank’s 10-state footprint are eligible to enter. The contest runs now through May 7. The winner will be announced in June.

To submit a nomination and for official rules and details, visit the contest page at roushfenway.com/53whatdrivesyou. No purchase necessary.

Fifth Third Bank PR