Through Giving Track, Bosch pledges $1,000 to a team-specified charity each time one of its sponsored drivers secures a 2016 NASCAR® Sprint Cup Series™ victory. To date in 2016, Bosch has contributed $14,000 to the charities of its sponsored teams.
The Joey Logano Foundation aims to inspire and assemble the NASCAR community to assist those who are in need of a second chance due to natural or human disaster. To facilitate, the Joey Logano Foundation partners with other organizations to provide comfort and relief to those in need after such unforeseen circumstances.
“Organizations such as the Joey Logano Foundation exemplify the way NASCAR supports and positively impacts local communities,” said Tony Pauly, director of advertising and brand management for Robert Bosch LLC, Automotive Aftermarket North America. “Focusing on charitable organizations that are chosen by our sponsored drivers allows Bosch to extend support off the track for needs that are important to our neighbors.”
Bosch involvement in motorsports dates back to the early 1900’s, and it has been equipping NASCAR teams with parts and technical advice since 1991. In 2012, when the NASCAR Sprint Cup Series made the move from carbureted engines to more efficient fuel injected engines, Bosch became the sport’s exclusive oxygen sensor supplier. Beginning in 2016, Bosch has expanded its agreement with NASCAR to include fuel injectors and fuel pumps.