Taking home the winner’s trophy remains Brian Vickers’ priority at Sunday’s NASCAR Sprint Cup race at Richmond (Va.) International Raceway, but he and his No. 14 Mobil 1 Advanced Fuel Economy Chevrolet SS team hope to educate race fans about NASCAR’s 2016 Race to Green initiative. Race to Green builds awareness around the governing body’s commitment to increasing the sport’s sustainability.
As part of Mobil 1’s third year as an official program partner, Vickers’ Chevrolet will carry a special paint scheme at Richmond spotlighting its fuel-saving brands of motor oils – Mobil 1 Advanced Fuel Economy and Mobil Delvac 1 LE 5W-30. Mobil 1 Advanced Fuel Economy is engineered for gasoline-powered engines to help increase efficiency and improve fuel economy by up to two percent. Mobil Delvac 1 LE 5W-30 is engineered to enhance fuel economy potential in heavy-duty diesel engines.
“It’s great to see Mobil 1 lending its technology to the NASCAR Race to Green program as it works to improve sustainability in racing,” said Vickers, who will make his sixth start in the No. 14 Chevrolet SS for Stewart-Haas Racing (SHR) as he continues to sub for regular driver Tony Stewart, who is temporarily out of the car with a back injury.
“The benefits of better fuel economy, thanks to Mobil 1, are noticeable for anyone who uses these products – whether it’s for me on the track or for fans driving to and from the track,” said Vickers. “Mobil 1’s support allows NASCAR to continue to deliver a great product, but in a more sustainable and energy-efficient manner.”
Vickers has every reason to believe he’ll have a chance for the race trophy. He’s won two of his 12 career poles at the D-shaped oval and has posted three top-10 finishes in 18 Richmond starts. His won’t be the only car to carry Mobil 1 colors. All race teams that choose Mobil 1 in NASCAR’s Xfinity and Sprint Cup Series races in Richmond will feature a special Mobil 1 Advanced Fuel Economy contingency sticker on their cars.
The ExxonMobil motor oils with fuel-saving benefits will be represented throughout the NASCAR Race to Green activations, including a presence in the NASCAR-produced Green television commercial to air during Sunday’s race and in each remaining Sprint Cup race broadcast of 2016. Additionally, the Official Motor Oil of NASCAR’s multiyear efforts will serve as the focal point of NASCAR Green’s social media and online “Partner Spotlight” Friday.
In 2014, the first year in partnership with NASCAR Race to Green, ExxonMobil converted NASCAR’s fleet and service vehicles to Mobil 1 Advanced Fuel Economy and Mobil Delvac 1 LE 5W-30. In 2015, ExxonMobil brought that support to the vehicles and generators in the roving NASCAR broadcast compound – prevalent at each host racetrack throughout the season. This week, Tony Stewart hosted a consumer event in Charlotte, North Carolina, providing Mobil 1 and Mobil Delvac 1 oil changes with fuel-saving benefits to race fans driving from Charlotte to Richmond.
The sustainability initiatives of Mobil 1 extend beyond NASCAR Race to Green. Since 2004, ExxonMobil has supported Earth 911 to help consumers with the challenge of properly disposing used oil. Through its website, www.Earth911.com, consumers can find information about reducing, reusing and recycling their used products in general, and identifying nearby locations specifically for used oil collection. For tips on responsible used oil recycling, visit www.MobilOil.com.