A sold out crowd witnessed the closest finish in DAYTONA 500 history on Sunday, Feb. 21 as well as the unveiling of the world’s first motorsports stadium. And the popular DAYTONA 500 Fancam has returned to help fans relive the historic “Great American Race,” which was captured by Denny Hamlin, who nipped Martin Truex Jr. at the start/finish line by .010 seconds.
The DAYTONA 500 Fancam is a photo technology that transforms a high-definition, 360-degree crowd image of Daytona International Speedway into a unique social media fan experience. Designed to recognize the passion of loyal fans, Fancam captures high-definition images of the crowd all the way down to the seat level and uploads them to a custom landing page where fans can tag themselves and share on Facebook, Twitter and e-mail. On the day of the race, panoramic shots of the crowd were taken at two different points – the DAYTONA 500 Pre-Race Show featuring Florida Georgia Line and at the start of “The Great American Race.”
Fans who attended the 2016 DAYTONA 500 can prove they were there by tagging themselves in the image and sharing. For fans unable to attend Sunday’s race, the DAYTONA 500 Fancam offers the chance to explore Daytona International Speedway and win some great prizes at the same time.
Within the panoramic shot of the DAYTONA 500 start, guests will find two hidden items – a panorama photo and a photo of the Harley J. Earl DAYTONA 500 trophy. Once both items are located, guests will be entered to win a panorama photo of the new Daytona International Speedway as well as two tickets for the 59th annual DAYTONA 500.
The 2016 DAYTONA 500 Fancam is now live and can be explored by going to www.nascar.com/fancam.