Jewkes joined NASCAR in 2011 after serving as an outside agency counsel to the sanctioning body beginning in late 2000. At NASCAR, Jewkes has led the company’s Integrated Marketing Communications department and overseen NASCAR’s relationship with the operators of the NASCAR Hall of Fame.
Working closely with NASCAR senior management, he has played a key role in the development and execution of numerous strategic initiatives, spearheaded the creation of NASCAR’s acclaimed Fan & Media Engagement Center and guided the evolution of the sport’s hall of fame nomination, selection and induction process. Four years after the creation and buildout of NASCAR IMC, the department was named In-House Team of the Year by PRWeek for 2014.
"Brett has made significant contributions to NASCAR as a trusted member of our management team and skilled leader of our world-class communications group," said NASCAR Chairman and Chief Executive Officer Brian France. "He has passionately promoted NASCAR for the last 15 years and we know he will continue to be a great friend and ambassador for the sport. We wish Brett and his family all the best and continued success in this new opportunity."
Jewkes joins AMB Group as senior vice president – chief communications officer at a time of exciting growth and will work closely with Blank, who co-founded The Home Depot before establishing AMB Group and building its portfolio of businesses. In addition to the for-profit businesses, Jewkes will also support the efforts of The Arthur M. Blank Family Foundation.
"I am forever grateful to the France family and my colleagues at NASCAR for the opportunity I’ve had to be a small part of this great sport at such a dynamic time in its history," said Jewkes. "I’m very proud of what’s been accomplished the last five years and the strong team that is now in place to serve the company and sport very well into the future. Many positive things are happening in NASCAR under Brian’s leadership and the sport’s future is very bright. I’m a proud NASCAR fan who will be cheering for the continued success of everyone at NASCAR and numerous friends throughout the industry."