Officials from AM Racing (@AMRacingNASCAR) announced today their partnership lineup that will support NASCAR Gander Outdoors Truck Series (NGOTS) driver Austin Wayne Self (@AustinWSelf) in his fourth season of competition beginning with Friday night’s NextEra Energy Resources 250 at Daytona (Fla.) International Speedway.
Self, a native of Austin, Texas will have a plethora of support from his home state, as GO TEXAN, AM Technical Solutions (AMTS), Don’t mess with Texas, and the United Sorghum Checkoff Program will all adorn the No. 22 Chevrolet Silverado as primary partners this season.
Set to adorn the hood on Self’s truck this weekend at Daytona and for a majority of the NGOTS season is third year returning partner GO TEXAN.
GO TEXAN represents Texas agri-business on state, national and international levels by building recognition with the GO TEXAN mark.
Along with its signature mark in the shape of Texas, GO TEXAN celebrates, promotes and supports the business savvy and plainspoken grit Texas agriculture is known for throughout the world. This year the Texas Department of Agriculture is celebrating 20 years with their long-standing marketing campaign, GO TEXAN which has taken Texas businesses above and beyond.
“On behalf of the GO TEXAN program, we’re proud to sponsor Austin Wayne Self and the AM Racing team for another successful year,” said Commissioner Sid Miller. “From BBQ sauce to boots, the great state of Texas is home to the best stuff on earth and this partnership with AM Racing is a great way to get the message out.
“The GO TEXAN program is celebrating its 20-year anniversary this year and working with Austin and his team are a great way to “drive” Texans to locally made products. So, when you shop, look for our brand in the shape Texas and “Find the Mark That Matters!”
AM Technical Solutions will carry the role as a major associate marketing partner for the 2019 season adorning the upper quarter panel on AM Racing’s truck this year.
AM Technical Solutions (AMTS) is a Global Engineering & Construction Management firm, specializing in the high-tech industries. AMTS provides diverse integrated solutions across a facilities life cycle to include new cleanroom construction, integrated construction management, total quality programs, capital asset solutions and cleanroom certification and testing.
Alongside AM Technical Solutions, Abbie Gregg, Inc. will also join the team for the 2019 season.
Abbie Gregg, Inc. (an AMTS company) is a licensed engineering and architecture firm providing design and consulting services to advanced technology, government, university and industry clients, specializing in research, pilot lines and manufacturing for over 33 years
Returning to its coveted location on the television panel of Self’s truck is Don’t mess with Texas.
The Don’t mess with Texas campaign is part of the Texas Department of Transportation’s (TxDOT) litter prevention program, which includes Don’t mess with Texas, Adopt-a-Highway, and a grassroots partnership with Keep Texas Beautiful.
For more than 30 years, Don’t mess with Texas has made tremendous progress educating Texans about the impact of littering on the state’s economy, environment and physical landscape.
Returning for a second straight season, the United Sorghum Checkoff Program will campaign its efforts through the Sorghum: The Smart Choice® brand with Self at both Texas Motor Speedway races in March and June respectively.
Sorghum is the world’s fifth-most important grain crop and is grown on approximately 100 million acres worldwide, including approximately six million acres in the U.S. Currently, Texas and Kansas account for 80 percent of U.S. sorghum production.
The Sorghum Checkoff focuses on developing direct awareness of the benefits of using sorghum as a fuel and feedstock in the ethanol industry. This serves as the foundation of demand for the sorghum industry, as ethanol producers typically use about one-third of the sorghum crop to produce clean-burning, high octane fuel.
Austin is a tremendous advocate for sorghum farmers in Texas and across the U.S.,” offered John Duff Strategic Business Director Sorghum. “We’re already seeing increased demand for higher blends as a result of the partnership, and we can’t wait to see what awesome opportunities we’ll have to promote ethanol alongside Austin in 2019.”
“I’m very thankful to have the support of GO TEXAN, AM Technical Solutions, Don’t mess with Texas, and Sorghum: The Smart Choice,” said Austin Wayne Self. “It’s humbling to know that all of our partners from 2018 have pledged their support for another season.
“This year we will continue to focus on accomplishing some great things together both on and off the track. As our marketing partners continue to look for cutting-edge opportunities to strengthen their brands, it’s important that I do everything I can both on and off the track to keep that not only engaged but recognizable.”
Additional marketing partnership(s) for Self, the 2014 ARCA Racing Series Rookie of the Year, are forthcoming.
Show your GO TEXAN pride: find Texas products, restaurants or enroll your business in GO TEXAN.
Visit AMTS at amts.com.
For more information on Don’t mess with Texas and how you can become involved in the program, visit dontmesswithtexas.org.
To learn about the United Sorghum Checkoff Program and sorghum’s benefits, please visit sorghumcheckoff.com.
For more on AM Racing, please like their Facebook page (AM Racing) or follow them on Twitter @AMRacingNASCAR and stay tuned for a brand new website.
For more on Austin Wayne Self and AM Racing, please visit awsracing.com, like his Facebook page (Austin Wayne Self) or follow him on Twitter @AustinWSelf.
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