As part of Darlington Raceway’s ‘Tradition Returns’ program, Roush Fenway Racing driver Ryan Reed will run a retro version of the No. 16 Lilly Diabetes American Diabetes Association Ford Mustang in Saturday’s NASCAR XFINITY Series race.
The car will feature retro Lilly Diabetes and American Diabetes Association logos in addition to stylizations and a color scheme reminiscent of cars in NASCAR competition in the 1970’s. The scheme highlights the sport’s history as well as the history of a disease that affects Reed’s everyday life.
“This car not only celebrates the history of NASCAR as a sport but also the history of diabetes and how far we have come to manage and treat the disease,” said Reed. “I’m so grateful to Lilly Diabetes and the American Diabetes Association for all they have done to support people living with diabetes and what their heritage means for millions of families.”
The Lilly Diabetes logo, which is featured on the car’s quarter panels and hood, dates back to 1923. At this time, Lilly collaborated with researchers at the University of Toronto, who discovered insulin, to mass produce insulin.
Lilly was the first company to make insulin available on a large scale to treat people with diabetes. Before insulin, diabetes was a debilitating and fatal disease with no effective treatment. Making insulin available to everyone who needed it put Lilly on the map. Today, Lilly offers a wide variety of diabetes medicines and support programs to help millions of people around the world, including Reed.
The American Diabetes Association logo, featured on the car’s deck lid, is from 1940 – the year of the organization’s founding. On April 2, 1940 a group of 12 physicians gathered in Cleveland, Ohio to establish the American Diabetes Association. The original logo consists of an inverted triangle with a lamp, symbolizing research; a scale, symbolizing balance in diet; a caduceus, a symbol of the medical profession; and a circle surrounding the triangle, symbolizing unity and continuity. This logo was used until 1974.
Reed is one of four Roush Fenway Racing drivers to sport a throwback paint scheme as part of Darlington’s “Tradition Returns” program, which will feature several NASCAR throwback schemes from various teams throughout Labor Day weekend.
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