Ty Dillon to Drive No. 3 Red Kap/Alsco/Larry Miller Dealerships Chevrolet Camaro at Kentucky Speedway

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For the second consecutive year, Alsco, a worldwide leader in the rental of linen, uniforms, healthcare garments, and washroom products, has teamed with VF Imagewear to fuel the No. 3 Chevrolet Camaro driven by Ty Dillon in the XFINITY Series 300 at Kentucky Speedway on July 10. This opportunity is made possible by Richard Childress Racing’s (RCR) partnership with VF Imagewear brand Red Kap.

 
“Like Alsco, RCR is a family-run business. With Richard Childress’ grandson, Ty, driving the No. 3 car, coming on board with a first-class organization like RCR is a no-brainer,” said Jim Divers, Director of Sales and Marketing at Alsco. “Just having our brand connected with this team is a tremendous benefit. Our thanks go out to our great partner, VF Imagewear, for helping put us together.”
 
Ty Dillon finished seventh in last year’s XFINITY Series race at Kentucky Speedway and earned the Sunoco Rookie of the Race award. Ten top-ten finishes so far in 2015 have propelled him to second place in the points standings, making him a strong championship contender in just his second season in the XFINITY Series.

 

“Everyone at RCR involved with our XFINITY Series program really values our partnership with VF Imagewear because of the superior product it provides for our race team,” Dillon said. “We’re looking forward to having Alsco, a leader in the uniform business, on board the No. 3 Chevrolet Camaro at Kentucky Speedway, a track where I’ve had success in the past.”
 

In addition, Alsco is adding one of its own partners to the team for this event. Larry H. Miller Dealerships, also based in Salt Lake City, is one of Alsco’s largest uniform customers and will be joining Alsco and VF Imagewear on the No. 3 Chevrolet Camaro at Kentucky Speedway.
 

“The Miller family loves motorsports and is involved in a number of sports businesses, including ownership of the NBA’s Utah Jazz,” Divers said. “Having

the opportunity through VF Imagewear and RCR for one of our customers to share branding space with us enhances our relationship.”
 

“We are excited to support our partner, Alsco, in sponsoring the RCR No. 3 car driven by Ty Dillon at Saturday’s XFINITY Series 300 at Kentucky Speedway,” said Dean Fitzpatrick, President at Larry H. Miller Dealerships. “With an automotive dealership group that covers seven states and a company and family affinity for motorsports and racing, this partnership is a great fit.”
 

VF Imagewear and Alsco have each been in business for over 100 years, and Richard Childress Racing, having been in business for 46 years, is one of the longest-tenured and most respected teams in NASCAR.
 

“VF Imagewear is excited to partner with Alsco and Richard Childress Racing to sponsor Ty Dillon and the No. 3 Chevrolet Camaro for this race,” said Jim Tewmey, Vice President of Sales at VF Imagewear. “Alsco is a long-term customer of VF Imagewear. We appreciate and value their support in the marketplace with our Red Kap and Bulwark brands.”
 

“Alsco will continue its involvement with RCR,” Divers added. “Because racing is America’s number one spectator sport, Alsco gets a lot of recognition by staying involved. We value long-term relationships, and that’s how we look at our racing relationships.”

RCR PR

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