Daytona International Speedway (DIS) is excited to announce that a new version of its mobile app is now available for download on iOS and Android devices. As part of the $400 million DAYTONA Rising redevelopment project, the updated DIS mobile app helps race fans take full advantage of the amenities and offerings at the new motorsports stadium during upcoming events such as Speedweeks 2016.
The DIS mobile app offers a variety of features to help fans find their way around the new stadium including Bluetooth-based indoor and GPS-based outdoor turn-by-turn navigation. It also includes an interactive GPS facility map and the ability to drop pins to remember certain locations like a parking spot.
“When fans attend sporting events, they expect to have a complete and fully-advanced technology system that will enhance their overall experience,” said Daytona International Speedway President Joie Chitwood III. “The updated DIS app does just that by keeping fans connected to what’s happening on and off the track, and we’re excited that it will enable fans to truly immerse themselves in our events and interact with us on a whole new level.”
Also included in the new version of the app is location-based proximity engagement technology. The DIS app offers dynamic experiences for fans as they enter each of the new injectors/entrances from DIS Founding Partners such as Toyota, Florida Hospital, Chevrolet and Sunoco. Additionally, the DIS app is fully integrated with the new DAYTONA Rewards program, with locations throughout the property to provide one unified mobile experience for fans. DAYTONA Rewards provides another way for fans to interact with DIS and its partners. To participate, fans only need to a complete a one-time registration in which they are issued a unique QR code. Using that code, fans will be able to play games, see photos and videos, win prizes and more. Fans can pre-register now at http://www.disrewards.com/, inside the new app or register onsite at the DAYTONA Rewards locations.
A customizable daily schedule, advanced notifications and the ability to stay up-to-date with DIS Facebook, Twitter and RSS News feeds round out the features in this interactive offering. The DIS app is available for free on iTunes and Google Play. Fans attending Speedweeks 2016 and other upcoming DIS events are encouraged to download the app by visiting the iTunes store or Google Play Store.
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