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Atlanta Motor Speedway today announced two unique amenities which will enhance the race experience for all suite level customers beginning with the Aug. 29-31 Labor Day Weekend NASCAR race.

The Spotter Bar is located on the suite level of Atlanta Motor Speedway and features sleek granite accents, high-top tables and a relaxing environment. Suite holders will have access to the bar that serves premium cocktails, beer and wine and features live audio communications between drivers and teams throughout the race.

The Hot Pit Paddock is the Speedway’s most unique and up close location to watch racing action.  Located at the beginning of pit road, it provides patrons the opportunity to see the race from an area usually only reserved for NASCAR and team members.  Each corporate suite will receive a minimum of two transferable passes to provide access to the Hot Pit Paddock that can be shared among suite patrons throughout the race.

Private corporate suites remain one of the premier options to entertain clients and provide hospitality at Atlanta Motor Speedway.  Suite amenities include VIP parking, pre-race pit passes, world class catering from Levy Restaurants, private restrooms and televisions along with access to the new “Spotter Bar” and “Hot Pit Paddock”.

Atlanta Motor Speedway offers suites in many different configurations to meet the entertaining needs of business, corporations and fans. To secure your customized suite package for the NASCAR Sprint Cup Series race Labor Day Weekend, visit www.atlantamotorspeedway.com/suite or call the sales office at 770-946-3940.

AMS PR

Pocono Raceway and ID.me, an award-winning identity verification service, began their partnership two months ago in May 2014. “The Tricky Triangle” has utilized ID.me technology to provide members of the military and their families a 15-percent military and veteran discount to their annual motorsports events, including this Sunday’s GoBowling.com 400 NASCAR Sprint Cup Series race. Throughout the integration process, ID.me worked diligently and collaboratively with other digital providers to develop a solution that worked with all parties.

“Right from the first meeting with ID.me earlier this year, we knew this was going to be a success,” said Pocono Raceway President/CEO, Brandon Igdalsky. “It has been enthusiastically received by military members who have used the military benefit we offer them. The process has been seamless and we are thrilled at what we have done together thus far. This is only the beginning of the partnership and we cannot wait for what the future holds with this technology.”

Through ID.me, members of the military can have their identity instantaneously verified against an authoritative database and relayed to Pocono Raceway to take advantage of military benefits for the GoBowling.com 400 for themselves and their families. Once verified by ID.me, members of the military need only to enter a user name and password to receive discounts at Pocono, as well as dozens of other event venues and online retailers by visiting www.id.me/partners.

“Pocono Raceway has been a long-time supporter of the military community and we’re proud to partner with them in a way that drives more awareness of the benefits they offer this community,” said ID.me COO and co-founder, Matthew Thompson. “The raceway became the first NASCAR track to implement ID.me’s identity verification solution, allowing them to quickly and accurately ensure military affiliation when tickets are purchased online.

“As an added thank you to those military taking advantage of the discount, ID.me recently hosted a giveaway in partnership with Pocono Raceway, which awarded 50 members of the military attending the race with free tickets to the ID.me hospitality suite.”

Founded by two Army Rangers, ID.me is a digital identity network that enables brands to securely offer exclusive promotions to specific communities by verifying the consumer’s group affiliation. Previously, retailers had no way to offer special discounts online for groups, as there was no widely adopted solution where brands could easily see if a consumer was eligible for a particular promotion.

To take advantage of the benefit to upcoming races at Pocono Raceway, U.S. military servicemen and women can visit http://www.poconoraceway.com/military.html and get verified with ID.me to receive the discount.

Pocono Raceway PR

A ticket to Bristol Motor Speedway’s midweek tripleheader became a little more appetizing as Bush Brothers and Company signed the entitlement sponsorship for Wednesday night’s Whelen Modified race.

The newly christened Bush’s Beans® 150 partners Bristol Motor Speedway (BMS) with the longstanding East Tennessee company known for its Secret Family Recipe and television ads featuring the founder’s great-grandson, Jay Bush, and his talking dog, Duke.

“We are proud to partner with Bristol Motor Speedway,” said Michael Morris, Senior Marketing Manager for Bush Brothers and Company. “Being from East Tennessee, we’ve always considered Bristol our home track so it only made sense for our two companies to work together to bring our beans to Bristol race fans.”

In addition to sponsoring Wednesday’s opening race, Bush’s® Trackside Cafes are opening inside Gates 6 and 18. These unique concession stands are serving up traditional cookout favorites such as hamburgers, hotdogs and BBQ sandwiches alongside the bold flavors of Bush’s® Grillin’ Beans®.

“We’re proud to welcome another iconic Tennessee brand into the BMS family – especially one so frequently enjoyed by our fans during their pre-race cookouts,” said Jerry Caldwell, Executive Vice President and General Manager of Bristol Motor Speedway. “Bush Brothers and Company has a reputation for quality products and exemplary customer service, values that make them a natural fit with our Bristol team.”

Engines fire for Wednesday’s fiercely contested racing doubleheader – the Bush’s Beans® 150 and NASCAR Camping World Truck Series UNOH 200 presented by ZLOOP – at 5:45 p.m. on Wed., Aug. 20. The entertainment continues after the checkered flag as award-winning country artist Dierks Bentley rocks the Last Great Colosseum in the CMT Mountain Dew Summer Concert Series finale.

BMS PR

Fans have a very limited amount of time to take advantage of many of the ticket specials for Atlanta Motor Speedway’s Labor Day Weekend of NASCAR night racing. A majority of the limited-time offers expire Aug. 4 and fans are encouraged to take advantage of these value-priced offers while they are still available.

Offering a savings of more than $100 per ticket, the two-day $149 start/finish line package includes an Upper Champions Grandstand ticket to both the Aug. 30 NASCAR Nationwide Series Great Clips 300 to benefit Feed the Children and the Aug. 31 NASCAR Sprint Cup Series Atlanta 500. Each ticket also includes a Sunday pre-race pit pass, enabling fans to access and pits and pre-race festivities until an hour prior to the green flag.

Fans can purchase two front stretch tickets for less than $100 by taking advantage of the 2 for $99 offer. Two tickets located in the first 15 rows of the Lower Petty Grandstand or first 12 rows of the Lower Winners Grandstand can be purchased for $99. Seats in these grandstands offer an outstanding view of the racing action and are located near the entry or exit of pit road.

A complete weekend of night racing can be added to any NASCAR Sprint Cup Series ticket for $35 with the weekend upgrade offer. This option includes a general admission grandstand ticket to the Wind Creek Casino & Hotel Wetumpka Qualifying Night and the USCS Sprint Car shootout on Aug. 29 and the NASCAR Nationwide Series Great Clips 300 to benefit Feed the Children on Aug. 30 The weekend upgrade may be added to any previously purchased Sunday ticket at any time by contacting the Atlanta Motor Speedway ticket office either in person or by calling 877-9-AMS-TIX.

AMS PR

The annual American Red Cross-Talladega Superspeedway “Laps for Life” blood drive returns to Talladega Superspeedway on Thursday, September 11, from 12 p.m. to 6 p.m. in the Fox Sports1 Dome at the International Motorsports Hall of Fame. This year’s event comes with a once-in-a-lifetime opportunity: All presenting donors will be taken on a high speed ride around NASCAR’s Most Competitive Track in Talladega Superspeedway’s official pace car.

Not only will donors be doing an admirable act by giving blood, but will in turn be treated to an incredible day at Talladega Superspeedway that also includes a tour of the track and the International Motorsports Hall of Fame, as well as the chance to take home great track items and prizes. The annual Laps for Life event at TSS began in 2007.

“Hospital patients continue to need lifesaving blood this fall, and they’re relying on the generosity of volunteer donors to give them hope in the days and weeks ahead,” said Alicia Anger, External Communications Manager, Alabama and Central Gulf Coast Blood Services. “Please, consider giving the gift of life. Each day donations come up short, less blood is available for patients in need – and you never know when it could be your loved one needing blood.”

To register online go to www.redcrossblood.org and enter the sponsor code: talladega. Follow instructions on the website to complete registration. All preregistered donors will receive two complimentary grandstand tickets to the fred’s 250 Powered by Coca-Cola NASCAR Camping World Truck Series race at Talladega Superspeedway on October 18.

On the day of the event there will be five Pit Stops for participants to move through to complete their Laps for Life. The credential will be issued at Pit Stop 1, “Draw for Qualifying,” where participants will register to have blood drawn for donation, thus qualifying them for the rest of the adventure. There, they also will receive a ticket qualifying them for spectacular door prizes.

After presenting to give blood, participants will move on to Pit Stop 2, “Souvenir Row,” where they’ll receive a goody bag filled with special items to commemorate the occasion. For the first 100 participants there will be an additional ticket to the fred’s 250 Powered by Coca-Cola race.

From there they’ll move to Pit Stop 3, “Driver’s Meeting,” to learn more about the history of motorsports by taking a free tour of the International Motorsports Hall of Fame and Museum. After the museum tour, participants will venture outside to board a bus that will take them on a track tour of the famous Talladega Superspeedway. The tour will lead to Pit Stop 4, “Type Testing.”  Here, guests will be given a ride around the track in Talladega’s official pace car, followed by the opportunity to take photos taken in Gatorade Victory Lane.

Participants will return to the Hall of Fame for Pit Stop 5, “The Donor Diner,” where they will enjoy a complimentary sandwich provided by Smoke N Hot BBQ.

The American Red Cross, Blood Services, Alabama and Central Gulf Coast Region, which supplies blood to approximately 100 hospitals, needs 600 blood donors each day in order to meet the needs of patients in the region. Blood donors must be at least 17 years old (16 with parental consent) and weigh at least 110 pounds. Please call 1-800-RED-CROSS or visit www.redcrossblood.org to make an appointment to donate blood or platelets.

TSS PR

As Charlotte Motor Speedway gears up for its sixth annual Parade of Power on Wednesday, Aug. 6, some of the biggest names in NASCAR and the NHRA will be on hand to help the speedway wave the green flag on Charlotte Motor Speedway’s action-packed fall Season of Speed.

NASCAR Hall of Famer Richard Petty and two-time Daytona 500 winner Michael Waltrip will be joined by NASCAR Sprint Cup Series driver of the No. 43 Smithfield Ford, Aric Almirola, and NHRA Pro Stock driver for Summit Racing, Greg Anderson, to outline all of the exciting events fans have to look forward to for the remainder of the year at the greatest place to see the race.

As part of the free fan event, an estimated 32,000 horsepower representing every form of motorsports that will be showcased this fall at Charlotte Motor Speedway, zMAX Dragway and The Dirt Track at Charlotte will parade down Bruton Smith Boulevard from Concord Mills mall to the speedway’s Avenue of Flags. A map of the complete parade route is available online at www.charlottemotorspeedway.com/tickets/parade_of_power. The parade begins at noon.

“At Charlotte Motor Speedway, we’re all about putting fans first,” said Marcus Smith, president and general manager of Charlotte Motor Speedway. “There's no better way to kick off our exciting fall season than inviting some of the biggest stars in motorsports along with a few thousand fans to join us for a fun, free event?”

Following the parade, Charlotte Motor Speedway officials will hold a fan forum with Petty, Waltrip, Almirola and Anderson at the entrance of Smith Tower. Fans in attendance can participate in a question and answer session with the drivers and the first 100 fans to arrive at the speedway Wednesday morning and pick up a wristband from the information booth on the Avenue of Flags will be invited to an autograph session in the speedway ticket office following the fan forum.

Fans can take a ride in a monster truck or take their photo with the cars, which will be lined up in the Fan Zone. The Charlotte Motor Speedway Kangaroo Express Fan Van, which includes interactive games and other activities, will be open from 10 a.m. until 2 p.m.

As part of the kickoff to the fall season, fans will be treated to one-day-only ticket deals and have the chance to win prizes with Charlotte Motor Speedway’s spin-to-win wheel.

The Parade of Power will feature more than 32,000 horsepower, including NASCAR stock cars, a World of Outlaws late model car, a monster truck, NHRA dragsters, Pro Stock and Pro Modified cars, a Legend Car and Bandolero, speedway Toyota Camry pace cars, classic cars, exotics and more.

The complete fall Season of Speed schedule follows. All events take place at the 1.5-mile superspeedway, unless otherwise noted:

Aug. 9: Circle K Back-to-School Monster Truck Bash, The Dirt Track
Sept. 11: Laps for Life Blood Drive
Sept. 12-14: NHRA Carolina Nationals, zMAX Dragway
Sept. 18-22: Charlotte AutoFair
Oct. 9: Bojangles Pole Night, NASCAR Sprint Cup Series and Southern Slam 150, NASCAR Whelen Modified Series
Oct. 10: 300 Miles of Courage, NASCAR Nationwide Series
Oct. 11: Bank of America 500, NASCAR Sprint Cup Series
Oct. 24-26: Goodguys Southeastern Nationals
Nov. 6-8: World Finals, World of Outlaws, The Dirt Track
Nov. 21-Dec. 30: Speedway Christmas
Nov. 28: Souvenir & Race Ticket Blowout

CMS PR

Dover International Speedway plans to once again pay tribute to the victims of the Sept. 11, 2001 terrorist attacks with its annual 9/11 Memorial Blood Drive on Thursday, Sept. 11 from 9 a.m. to 3 p.m. in the Dover Downs Hotel & Casino.

This marks the ninth year the Monster Mile, Dover Downs Hotel & Casino and the Blood Bank of Delmarva have partnered for this honorable cause, dating back to 2006. As a sign of appreciation toward all who donate this year, each donor will receive a pair of tickets to the Saturday, Sept. 27, 2014 NASCAR Nationwide Series race at Dover International Speedway.

“The 9/11 Blood Drive is a tradition we’ve established that our team is very proud of,” said Denis McGlynn, president and CEO of Dover Motorsports, Inc. “We’re honored to be able to pay tribute to the many who lost their lives on that fateful day in 2001, while also contributing to a cause that helps so many today.”

The 9/11 Memorial Blood Drive is open to the public and appointments should be scheduled by calling 1-888-8-BLOOD or visiting www.DelmarvaBlood.org. Please be sure to reference the Dover International Speedway event when making your appointment. Although advance appointments are strongly encouraged, walk-in donors will be welcomed and taken as time permits.

Dover Motorsports PR

Country recording artists Eric Lee Beddingfield and Lucy Angel will perform during the GoBowling.com 400 race weekend at Pocono Raceway. NASCAR legend Richard Petty, on behalf of GoBowling.com, will serve as Grand Marshal for the GoBowling.com 400 NASCAR Sprint Cup Series race on August 3, members of Pocono Raceway’s Kids Club will give the honorary command for the Pocono Mountains 150 NASCAR Camping World Truck Series race on August 2 and a ModSpace representative will serve as the Grand Marshal for the ModSpace 125 ARCA Racing Series Presented by Menards race on August 1.

Eric Lee Beddingfield will perform the National Anthem at Sunday’s 400-mile NASCAR race. Beddingfield was named “Artist to Watch” by Billboard Magazine and “Independent Artist of the Year” in 2012 by Music Row Magazine. His current single “I Just Wanna Play” is available for download on iTunes. For more information about Beddingfield, visit www.elbrocks.com.

Lucy Angel will perform the National Anthem at Saturday’s 150-mile Truck Series race and perform a pre-race concert before the start of the GoBowling.com 400 on Sunday. Lucy Angel is comprised of Arizona-natives, Kate, Emily and Lindsay Anderton. Their SiriusXM Highway Find debut of their new single “Crazy Too” is set for September 2 and will be impacting Country radio nationally. For more information about Lucy Angel, visit www.lucyangel.com.

Petty will give the command to fire engines prior to the GoBowling.com 400, exactly one day before the 40th anniversary of the first NASCAR Sprint Cup Series race held at Pocono Raceway, a race won by “The King” on August 4, 1974. GoBowling.com will also be the primary sponsor for the No. 43 Richard Petty Motorsports entry, driven by recent Daytona winner Aric Almirola.

Members of the Pocono Raceway Kid’s Club, established this past year, will serve as Grand Marshals for the Pocono Mountains 150. These children, all under the age of 14, will have the experience of a lifetime on Saturday. For more information and to join the Pocono Raceway Kids Club, visit www.poconoraceway.com/kidclub.

Pocono Raceway PR

Six-Time NASCAR Sprint Cup Series Champion Jimmie Johnson will visit Atlanta on Wed., Aug 6 and participate in a host of activities in preparation of the Atlanta 500 NASCAR Sprint Cup Series race at Atlanta Motor Speedway Labor Day Weekend.

Fans will have the opportunity to qualify to compete against Johnson on a virtual Atlanta Motor Speedway in a 270-degree racing simulator located in Dantanna’s Downtown restaurant between 10:45 a.m. and 1 p.m. The participant posting the fastest qualifying time will compete head-to-head against Johnson at 1:15 p.m. 

All fans who participate in qualifying will receive a discounted ticker offer to purchase an Upper Petty grandstand ticket for only $59 for the Atlanta 500.  The first 25 participants who post a time better than Johnson’s pre-established time will win a free Upper Petty ticket to the Aug. 31 NASCAR Sprint Cup Series race at Atlanta Motor Speedway.

Johnson will also visit with Georgia Governor Nathan Deal and will participate in the Sports Leadership Series Networking event from 11:30 a.m. – 1 p.m. at the Metro Atlanta Chamber.  Lunch will be served and members of the business community who would like to attend the event should contact the Metro Atlanta Chamber at 404-586-8534.

Johnson will participate in a question and answer session as part of the program at the Metro Atlanta Chamber. Doug Rice of Performance Racing Network will moderate the event. NASCAR President Mike Helton and newly elected NASCAR Hall of Famers Rex White and Bill Elliott will also be in attendance.

AMS PR

Iowa Speedway will debut a special 6.5-feet-by-28-feet social media visualization element for fans Friday, August 1 - the first of its kind in motorsports and part of the official partnership between NASCAR and Hewlett-Packard (HP). The NASCAR Social Wall Powered by HP will offer a place for race fans to see live posts from drivers, media, fans and industry personalities while sharing their own thoughts via Twitter, Facebook and Instagram.

“Being able to unveil this amazing installation during our race weekend is another example of NASCAR’s commitment to the state of Iowa and our fans,” said Iowa Speedway President Jimmy Small. “Focusing on the event experience at Iowa Speedway is directly in line with NASCAR’s Industry Action Plan.”

The NASCAR Social Wall Powered by HP will be located on the concourse across from the Newton Club near Ticket Booth 2. The wall will feature LED display screens powered by HP and will aggregate tweets and public commentary from Facebook and Instagram to keep fans at the speedway up-to-date on what's trending.

“This fully-integrated social media experience is an added value to our fan base,” Small said. “This gives us an opportunity to engage our fans with content in real time. They can see their updates and those of fellow fans at the track and beyond. It will be like having a giant Tweetdeck and Facebook news feed right in the middle of our concourse.”

Official partner HP has worked with NASCAR to develop the technology to power the wall and social media vendor Wayin for the creative graphics. Both HP and Wayin will be on-site in Iowa. Fans can post directly from Iowa Speedway, using the official hashtag, #NASCARIowa.

Iowa Speedway PR

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