BCL Auction joins Earnhardt

BCL Auction has joined driver Jeffrey Earnhardt as sponsor of the team’s No. 4 Chevrolet in Friday’s Nationwide Series race at Kentucky Speedway.

Earnhardt will carry BCL colors in the John R. Elliott Hero Campaign 300 as he continues his first full-season run in Nationwide racing.

BCL Auction, which has offices near St. Louis, Mo. and Sauget, Ill., conducts more than 150 auctions each year. The company’s client base includes thousands of business owners, lenders, attorneys and governmental agencies, all of whom benefit from BCL’s expertise in marketing and selling assets to financially viable buyers around the world.

BCL’s goal is to “Achieve the highest return on every asset we sell for you!”

Earnhardt welcomed the new partnership, which was announced Thursday at the team’s Gaffney shop.

“It’s always great to have someone new on board with us, and getting the folks at BCL Auction involved at Kentucky will make it a big weekend,” he said. “We’re looking forward to working with them and taking our racing to the next level at Kentucky.”

Faith Cockrum of BCL Auction, which works from coast to coast, said the company conducts live and online auctions and often combines the two.

“It’s a great and easy way to sell or buy anything you need,” she said. “NASCAR is a very exciting sport, and auctions are the same. People get very competitive at auctions. There’s a real sense of immediacy.”

JD Motorsports PR