SHELL Expands WINSdays Promotion for 2013 Race Season

It’s a good year for “22.” Shell, the no. 1 selling gasoline brand in the U.S., is bringing back its popular WINsday promotion for the third consecutive year to save Shell $aver Cardholders money on their fuel purchases. Every time 22-year-old Joey Logano, driver of the No. 22 Shell-Pennzoil Ford Fusion,  wins a points race during the 2013 season, current Shell Saver Cardholders can receive a savings of 22 cents per gallon when they purchase high quality Shell Nitrogen Enriched Gasolines or Shell Diesel on the Wednesday – or WINsday – following the win using their Shell Saver Card®.* The season kicks off Feb. 24 in Daytona and races run through Nov. 17, so Shell Saver Cardholders will have 36 opportunities to save more than usual on their fuel purchases at Shell.**

“Driving the No. 22 Shell-Pennzoil Ford is a dream come true, and the opportunity to help people save on fuel when I win is a great bonus!” said Joey Logano. “Each week, I’ll do whatever I can to drive into victory lane and help Shell Saver Cardholders save at the pump, a win-win for everyone!”

“At Shell, we’re committed to offering programs like WINsday to help our customers save without having to sacrifice the quality of their fuel,” said Susan Day, US Payment Implementer Coordinator, Shell Oil Products U.S. “We’re thrilled to welcome Joey to the team and look forward to cheering him on this season, especially knowing our customers can save every time he wins.”

The WINsday promotion has also expanded this year to provide additional savings to Shell Saver Cardholders who are also registered Members of the Fuel Rewards Network™ (FRN™) program. Shell Saver Cardholders who use their Shell Saver Card on WINsday will receive an email with a FRN™ Rewards Code and activation instructions. Once their FRN Rewards Code has been activated, the additional cents per gallon savings will be added to their FRN Card Account that can be redeemed on a future purchase of high quality fuels at a participating Shell branded station***. Shell Saver Cardholders who are not already registered FRN Members can sign up at www.fuelrewards.com/winsday.

Shell Saver Cardholders can expect a few more new program surprises and special offerings to be announced later this year, so it’s not too late to sign up and get in on the savings! To learn more about the Shell Saver Card or to apply instantly, visit: www.shell.us/savercard. Sign up and learn more about the Fuel Rewards Network™ program today at www.fuelrewards.com or pick up a Fuel Rewards Network Card at any local participating Shell station. For more information about the WINsdays program, visit: www.shell.us/winsday

As always, the savings on the Shell Saver Card will be reflected on the cardholder’s statement. ****

 

*If a points race is delayed and ends later than a Monday, the savings is available two days after the win. (For example, if Joey wins a race on Tuesday, the 22 cent per gallon savings will occur on Thursday.)

**Two non-points races will be run during the season: Feb. 16 and May 18, during which the WINsdays promotion will not apply. The promotion will also not apply to the Feb. 21 duels

*** Fuel Rewards Network™ Card fuel savings are limited to 20 gallons per purchase per vehicle. Offer expires on the last day of the month, two months after the month in which that FRN™ Rewards Code is activated. The FRN Rewards Code must be activated by December 31, 2013.

**** Fuels savings are limited to 25 gallons per purchase per vehicle, or limits placed by Shell and/or limits placed on your payment card by your financial institution, each of which may be lower.

Sports Dimensions PR