Team Target Video Unveils Trio of Firesuits and New Paint Schemes for Kyle Larson

Target Chip Ganassi Racing with Felix Sabates (TCGRFS) unveiled a video today for three newly-designed firesuits that Kyle Larson and the No. 42 Target team will wear throughout the 2014 NASCAR Sprint Cup Series (NSCS) season.  In addition, the team unveiled two new paint schemes for the No. 42 Target Chevrolet SS.

Beginning with the season-opening Daytona 500 at Daytona International Speedway on February 23 (FOX, 1pm ET), the speed and excitement of Target will be on display at the track each week in these fresh, new designs that offer edgier, modern updates to iconic firesuits.  In his inaugural NSCS season, Larson and crew will hit the ground running with the new designs that will ensure they stand out from the pack both on the track and in the garage.

Kyle Larson, Driver, No. 42 Target Chevrolet SS:

“I’m really excited about getting the season started and to be part of Team Target.  I’m also really excited about the new designs to the car and firesuits.  The Bullseye is already a really visible logo, and I think the new designs make it stand out even more than in the past.  It’s cool that Target and the team are doing something a little different.  There’s no doubt our team will stand out at the track.”

Dan Griffis, Vice President, Target:

“The debut of Kyle Larson in the No. 42 car was a perfect opportunity for a fresh and enhanced design for Team Target.  Target is synonymous with design and innovation and we think this fun and bold look for the Bullseye will be both eye catching and appealing to fans.  The relationship between Target and Chip Ganassi Racing is among the longest current partnerships in all of racing and one that has always been marked by differentiation on and off the track.”

Steve Lauletta, President, Target Chip Ganassi Racing with Felix Sabates:

“Our long partnership with Target was built on a foundation of innovation, both on and off the race track and the new look of the No. 42 Target team exemplifies exactly that.  In conjunction with Target, we have taken the very classic look of the Target firesuit and modified it into a fresh new style that we think Kyle Larson race fans are going to enjoy.” 

CGR PR